In this article, we will see What is a Bulk SMS Services in details and How Bulk SMS Services Works? After reading this article, you will be able to understand All about Bulk SMS services.
What is a Bulk SMS Service?
Bulk SMS service is used to deliver a large number of SMS to mobile devices in parallel. Today all companies are using Bulk SMS Service for marketing, product promotion, information sharing. Banks are using Bulk SMS Service for transaction updates.
Why Bulk SMS Service?
SMS stands for Short Messaging Service, this is a shortest and convenient way to deliver your information to someone. In today’s digital era, everyone has a mobile device. So, it is very easy to send SMS to anyone even if their handset is switched off. It is the most easiest channel to interact with your customer.
Bulk SMS is also used for advertisement. It costs low while compare to other medium of advertisement.
You can deliver SMS to your client at any time from anywhere, you just need to connect with internet.
Types of Bulk SMS
Transactional Bulk SMS –
As the name says, it is all about the transaction you do on a website or App. For Eg. – Banking Alerts for Credit or Debit from customer’s Bank Account.
Online Shopping alerts for Order confirmation, Order Dispatch, Order Delivered etc.
Transactional SMS can be delivered on DnD registered numbers and there is no time boundary for it. Transactional SMS works 24×7.
To buy a Transactional Bulk SMS, SMS provider may ask you to present a valid Organizational proof like TIN or PAN Number, Letter Pad etc.
Generally, Transaction SMS have a predefined layout.
A layout can be like – Dear Customer, Your Order Number #XXXXXX will be delivered on Date – XX-XX-XXXX. Thanks.
Or –
Dear Customer, Your A/C No. XXXXXX is Credited with Amount – XXXX.XX.
Promotional Bulk SMS –
It is a general kind of SMS that is use to deliver to a mass number of users. Promotional SMS is mainly for advertisement, group information, political campaigning, Sales Promotion etc.
There are few restrictions with Promotional SMS.
1. Time – Promotional SMS can be delivered within a pre-defined time. For eg. From Morning 9 AM to 9 PM or Morning 8 AM to 8 PM. Beyond this time Promotional SMS will not be delivered.
2. DnD Numbers – Promotional SMS will be delivered only on Non-DnD registered mobile numbers.
Any Individual or Organization can buy a Promotional SMS to Promote or Advertise their product.
How to Start using Bulk SMS Service?
Benefits of Bulk SMS
From Where I Can buy Bulk SMS Services?
So, make sure you purchase the best Bulk SMS Service to deliver SMS on time with maximum success ratio.
